1. Digital Marketing
At top of the most marketable courses in Kenya list is one of the newest courses that have emerged as the technology popped up and the internet flooded everywhere.
The emergence of technology has led to a change in consumer behavior where over 80% of consumers prefer conducting research on the internet and sometimes buying online.
That means if a shop or business does not have an online presence, it ends up losing millions of dollars or shillings. That’s why businesses had to follow consumer behavior.
In a bid to get the attention of the customers, digital marketing techniques emerged. If the business does not employ the right digital marketing tricks, it will end up losing money.
That is one of the reasons that made digital marketing one of the most marketable courses in Kenya. Every business wants to reach the largest consumer share.
Well, those are the 20 most marketable courses in Kenya that you enroll in and pursue your degree, diploma, or certificate. They are futuristic and have great employability potential.
Let us know in the comment box which other course is marketable in Kenya or in your country. See you in our next article.